Viva Vietura: Ten-year journey to beauty

Vietura by The Zen Institute celebrated a decade of beauty and wellness with a grand party at the Sofitel Philippine Plaza Manila recently.

The beauty hub was founded by Dr. Mary Jane “MJ” Torres, a graduate of the University of Santo Tomas Faculty of Medicine and Surgery. With a passion for beauty and wellness, she partnered with Sofitel Philippine Plaza to establish Vietura on 5 March 2013 under the umbrella of The Zen Institute (Medical Spa), which was formed on 17 November 2006.

Dr. Torres underwent postgraduate internship training under the country’s leading dermatologists and surgeons at St. Luke’s. She specialized in botox and lipotherapy in Istanbul, Turkey, and Athens, Greece, respectively. She spearheaded Resonax, the latest technology in body sculpting, which is the first of its kind in Asia and Europe. She is a member of the International Society of Mesotherapy, the French Society of Mesotherapy, and the Italian Society of Aesthetic Medicine and Surgery.

Recently, she had advanced training with Dr. Teguh Teta, founder of double-fix thread for face and body sculpting and lifting, the latest innovation in non-surgical procedures for face and body lift.

Pioneering wellness tourism in the Philippines, Vietura is committed to providing the latest and most advanced aesthetic procedures. Located at the Sofitel Philippine Plaza Manila, Vietura primarily promotes wellness while in staycation mode. As the first aesthetic institute of its kind in Asia, it is one of the pioneers of the country’s wellness tourism by introducing the Philippines to various internationally renowned best practices, innovations, and technology in aesthetic medicine.

Vietura offers holistic and personalized beauty and wellness programs.

Vietura’s name was coined from the French words vie and natura, which means “life” and “nature.” Guided by Zen Philosophy’s four pillars—aesthetic, integrative medicine, lifestyle and pampering treatments— Vietura considers wellness a journey, a continuous experience.

Dr. Torres explains, “We believe that wellness is not a quick fix. Otherwise, one will fail to create a natural look. Beauty created from within is achieved through a lifestyle shift and lasting effect through regenerative therapy at the cellular level.”

“We have synergized all our programs with non-invasive aesthetic procedures, integrative medicine, and one-on-one lifestyle coaching; hence, a combination of science, medicine, nature and personal connection,” she