Online fashion platform unveils ‘most ambitious’ sale event yet

From 11 to 16 November, Asia’s online fashion platform Zalora offers discounts ranging from an astounding 50 percent to a jaw-dropping 90 percent off an impressive line-up of top global brands of fashion, beauty, luxury and lifestyle products. Say goodbye to counterfeit concerns and hello to authenticity when shopping during the Zalora 11.11 Sale. Zalora takes pride in offering 100-percent original products straight from the brands customers love and trust.

“We’re thrilled to unveil our most ambitious 11.11 Sale event yet,” says Zalora Philippines chief exectuive officer Aashish Midha. At the heart of the sale event lies an unrivaled selection of over 11,111+ styles — priced remarkably. Ensuring they get first dibs on the hottest deals and latest arrivals, Zalora VIP subscribers will enjoy free and fast delivery with no minimum spend and special cashback on every order.

For fashion-forward enthusiasts, it’s a golden opportunity to revamp their wardrobes with the latest trends. The apparel category features beloved names providing an opportunity to elevate one’s style without the premium price tag. Shoppers can expect to find coveted names in beauty all at unbeatable prices. Sports enthusiasts will rejoice at the selection offering premium quality activewear and equipment at unprecedented discounts. Parents can stock up on the latest kids’ fashion from renowned brands.

In addition to the spectacular line-up of deals, Zalora made a groundbreaking move in its marketing strategy. The company launched an electrifying 3D billboard on 5th Ave, BGC, to further generate buzz. The event was graced by brand ambassador Heart Evangelista as she unveiled the first-ever 3D billboard and the biggest sale of Zalora PH. The eye-catching visual spectacle perfectly encapsulated the powerful reminder that “fashion disrupts.”

 “With the launch of our first ever 3D billboard, the creative partnership with adidas and our pop-up store concept at One Bonifacio, matched with unprecedented discounts and an unbeatable range of top global brands, this year’s event promises to be a game-changer for shoppers looking for quality fashion, accessories, beauty and home furnishings for everyone in the family at unbeatable prices,” Midha added.

Further amplifying the excitement is Zalora’s creative pop-up store concept and the culmination of the Adidas x Zalora Art Contest. Before the party kicked in, Evangelista announced the winners and they were awarded cash prizes. Delivering a complete sensory experience, the Zalora pop-up seamlessly blended retail and art exhibitions, showcasing the winning entries from the competition inspired by these iconic and highly coveted pairs.

Featuring the best steals and fashion finds from Adidas and Puma, the Zalora pop-up will run from 7 November to 7 February 2024 at the 3rd level of One Bonifacio High Street, 5th Avenue, Bonifacio Global City, Taguig. Between the seventh and 19th of November, those who visit the pop-up will get 20 percent off on Adidas Gazelle and Tobacco.