The most auspicious time of the year is upon us and what better way to celebrate it by adding new pieces to your wardrobe.
One of the oldest traditions during the Chinese Spring Festival is donning new clothes. People often do away with the old and wear new ones as it is believed to bring luck for a fresh new year. Red is the common color one could find.
“The reason the Lunar New Year is so vividly red is that the color is associated with good fortune, prosperity and luck in Chinese culture. During times of celebration, like weddings and public holidays, red can be found pretty much everywhere throughout China. The Lunar New Year is perhaps the pinnacle of this color in public,” explained Zhaojin Zeng, assistant professor of history at Duke Kunshan University in China’s Jiangsu province.
The cheongsam is one traditional Chinese New Year garment. Also known as qipao, the cheongsam is a high-necked, tight-fitting dress with short sleeves and side slit skirt. Another is the hanfu, a unisex shirt with long lapels and long skirt. This is often worn with a robe and is donned by people of Han Chinese descent.
Now, people are becoming more creative in integrating these traditions into modern lifestyle.
Auspicious
Love, Bonito, the homegrown Singaporean label, celebrates the Lunar New Year by paying homage to this Asian heritage through its Eastern-inspired silhouettes, twinning looks and coordinated family ensembles.
Fashion has never been so auspicious with Love, Bonito’s pieces designed with intricate knots and strappy details. Each outfit exudes the symbolism of unity through lucky colors, exclusive in-house embroidery Opulent Florals and brocade textiles Heirloom Botanicals and Rekindled Blooms.
The one-and-done Yuri Asymmetric Drape Midaxi Dress is a modern take on the traditional cheongsam, with its draped neckline and full-length elegance, ideal for first day formalities.
Yanna Mandarin Collar Romper is a stunning piece to wear with its Mandarin collar, waist-cinching fixed sash, shorter length and side pockets for angbaos. Style it with gold accessories for an extra bling and a pair of comfort sandals or statement sneakers to accompany you through day-long home visits.
For the modern trendsetters, defy fashion norms with darker shades with Mina Padded Tweed Mandarin Collar Jumpsuit or Mira Knit Midi Dress instead of typical reds for a chic look that transcends beyond the season. Not forgetting our “mini-mes,” the Jian Mandarin Collar Puff Sleeve Blouse and Anya Tie Back Midi Dress are inspired by jade and porcelain. For a group matchy-matchy, the brand is launching both men’s and kids wear options in brocade fabric Rekindled Blooms for this special occasion.
Filipinos can now enjoy shopping with the brand via its new Philippine website lovebonito.com/ph where prices can be viewed in pesos. Pay via options like GCash and redeem specially curated gifts including the Fortune Red Packets, Scarlet Tissue Box Holder and Gratitude Chopsticks.
Love, Bonito’s Lunar New Year 2024 Collection is now available online.