Top global beauty brand L’Oréal Paris introduces its iconic Glycolic Bright Serum duo in the Philippines, aiming to help users achieve brighter skin this summer.
The Glycolic Bright Face and Eye Serum are standout products in the L’Oréal Paris skincare line, renowned for visibly reducing dark spots by -57 percent.
From the comfort of your own home
In Filipino culture, the notion of radiant and bright skin is often linked to dermatological appointments. Many Filipinos schedule facials before major events to look and feel their best. Understanding the busy lives of Filipinos, L’Oréal Paris offers a convenient solution to attain radiant skin right from their homes.
The Glycolic Bright Face Serum draws inspiration from dermatological peel procedures, designed for daily use and suitable for all skin tones and age groups. Infused with Niacinamide, it targets dullness, roughness, dark spots, and uneven skin texture and tone. For optimal results, sunscreen is recommended after application.
Meanwhile, the Glycolic Bright Eye Serum, with its golden ratio of 3 percent Glycolic Acid, Vitamin CG and Niacinamide, effectively tackles melanin build up around the eyes. The serum, featuring a patented Triple Bead Applicator, reduces under-eye puffiness and boosts microcirculation for visible dark circle reduction day by day.
When used together, these serums penetrate the deeper skin layers, accelerating the skin renewal process to eliminate melanin build-up cell-by-cell, resulting in a radiant and brighter complexion.
Catch the truck
L’Oréal Paris launches the #DermaOnTheGlow Caravan, a mobile experience where audiences can learn more about the brand and its best-selling Glycolic Bright product line. The caravan, featuring a mini truck with interactive activities, will tour various locations this summer.
Another initiative is the Always On The Glow Skintervention, taking over wellness and fashion boutiques such as One Life, Tone Up, Ride Revolution, Editor’s Market, Trinkets Jewelry and more.
The Glycolic Bright Face and Eye Serum are available in Watsons stores nationwide and e-commerce platforms such as Shopee and Lazada.