It’s about time

Time is of the essence even in men’s fashion. In a world where style changes like the minutes and seconds of the day, a purchased piece should be worth the investment.

Iconic international timepiece brand Seiko is consciously at the forefront with the latest watch coverage.

With its tradition of paying homage to Filipino culture, the globally renowned brand recently launched the latest from a series of Philippine limited edition Prospex watch — the design based on the natural beauty of the Ifugao Rice Terraces.

In 2020, Seiko released a design inspired by the Tubbataha Reefs, followed by cultural cornerstones such as the Philippine eagle and sunrise.

Current times are focused on love and supporting local, creating that underlying noteworthy sense of patriotism and identity. 

inspired by the Tubbataha Reefs.
Seiko New Philippine Limited Edition Prospex watch.
inspired by the Philippine Eagle.
Timeplus Corporation vice president for Marketing Edric Dy, Hakuhodo international director Tatsuro Osuga, Timeplus Corporation president Karl Dy, Mitsukoshi BGC general manager Morohoshi Mitsunori and Timeplus Corporation vice president Raissa Dy-Yam.

This modern-day men’s style essential is a carefully designed masterpiece, realized in its movement (caliber 4R35, automatic with manual winding, a power reserve of approximately 41 hours and 23 jewels); a case in stainless steel and bezel with ceramic display, sapphire crystal with magnifier, anti-reflective coating on the inner surface, and LumiBrite on hand, indexes, bezel, water resistance of 200m/660 feet and ridging etched on the face.

Definitely a collector’s prized arm candy limited to only 1,500 pieces!

The latest model of the Philippine Limited Edition Prospex goes beyond the tradition of timekeeping. Time is ticking specially with Mother Nature and the environment — and fashion has become more conscious and devoted to adding relevance to their visionary pursuits, platforms and advocacy.

Seiko partnered with Save The Ifugao Terraces Movement, the non-stock, non-profit, non-government organization formed by the Philippine Rural Reconstruction Movement for their help in the preservation and conservation of the Ifugao Rice Terraces. A portion of the proceeds from the watch sales will be donated to the NGO.

The fashion-forwardness of the times is all about awareness and the realities of life now. More than just the business of fashion, the direction globally has gone beyond the appreciation of form and function, but also towards creating elements of style with a purpose. 

Visit any Seiko Boutique nationwide located at Power Plant Mall, 2/F SM Aura, G/F Glorietta 1, 5/L SM Megamall Bldg. B, 2/F SM North, 3/L SM Seaside, G/F MitsukoshSM City Cebu and Ayala Center Cebu.

To shop online and for more information, head to shop.seikoboutique.com.ph/ or follow @SeikoPhilippines on Instagram and @official.seikophilippines on Facebook.i BGC, Ayala Malls Manila Bay, SM City Cebu, and Ayala Center Cebu.